Writing

How to Write a Good Morning Email

Spencer LanoueSpencer Lanoue
Writing

How many times have you opened your inbox in the morning, only to find it overflowing with emails that are as dull as dishwater? We've all been there, and let's be honest. It's not the most inspiring way to start the day. But what if you could craft a morning email that not only gets noticed but actually brightens someone's day? A good morning email isn't just about saying "hello." It's about setting the tone for the day, sharing key information, and maybe even bringing a smile to the reader's face. Let's talk about how you can write one that hits all the right notes.

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Know Your Audience

First things first. Who are you writing to? The tone and content of your email will vary significantly depending on who's reading it. Is it a colleague, a client, or your boss? Maybe it's a team you manage. Understanding your audience will guide the level of formality and the types of information you include.

For instance, if you're emailing a colleague, you might keep things light and conversational. You could start with something like, "Good morning, Alex! I hope you had a great weekend." On the other hand, if you're reaching out to a client or your manager, you might opt for a more formal greeting, such as "Good morning, Ms. Johnson. I trust this message finds you well."

And hey, if you're unsure about the tone, you could always ask a colleague or use tools like Spell to get real-time feedback on your draft. I've found it particularly helpful for drafting emails that need just the right touch of professionalism and friendliness.

Start with a Warm Greeting

The greeting is your chance to set a positive tone. A simple "Good morning" or "Hello" can go a long way, but why stop there? Consider adding a personal touch. Maybe mention the weather, if it's relevant, or a shared experience from the day before. For example:

Good morning, team! I hope everyone stayed dry during yesterday's surprise rainstorm.

Adding a little personality to your greeting makes your email feel less like a chore to read and more like a conversation starter. It's a small gesture, but it can make your email stand out in a crowded inbox.

State the Purpose Early

Once you've greeted your reader, get straight to the point. People appreciate knowing why they're being contacted, and it respects their time. You don't have to give away all the details in the first sentence, but a hint of what's to come can be very helpful.

Consider starting with something like:

Today, I wanted to discuss our upcoming project deadlines and share some insights from last week's client meeting.

This way, your reader knows exactly what to expect, and they can decide how urgently they need to address your email. It also gives them a chance to prepare mentally for the topics you're about to cover.

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Keep It Concise

Let's face it. No one wants to read a novel first thing in the morning. Keep your email concise and focused. Stick to the essentials, and don't bury your main points under layers of unnecessary detail.

For instance, if you're updating your team on a project, you might say:

Quick update: The project is on track for completion by Friday, and the client is happy with our progress. Let's aim to finalize the last few details by Wednesday.

See how easy that was? You've communicated the key points without overwhelming your reader. And if there's a lot of information to cover, consider using bullet points or numbered lists to break it down into manageable chunks.

Make It Relevant

Have you ever received an email and thought, "Why am I being told this?" Relevance is key in a morning email. Make sure the information you're sharing is pertinent to the recipient.

For example, if you're emailing a client, focus on what matters to them, like updates on their project or upcoming meetings. If you're emailing your team, share information that affects their work, such as schedule changes or new company policies.

Here's a quick example:

Just a heads-up: We'll be having a team meeting tomorrow at 10 AM to discuss the new project guidelines. Please make sure to review the attached document beforehand.

By tailoring your message to your audience, you make it more likely that your email will be read and appreciated.

Add a Call to Action

What do you want your reader to do next? Whether it's replying to your email, attending a meeting, or reviewing a document, make sure you include a clear call to action.

Here's an example:

Please review the attached proposal and let me know your thoughts by Thursday. Your feedback is crucial to finalizing our strategy.

A call to action not only clarifies what's expected but also gives your reader a sense of urgency and direction, making them more likely to engage with your email.

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End on a Positive Note

Just like starting with a warm greeting, ending on a positive note leaves your reader with a good impression. Thank them for their time, wish them a great day, or express your excitement about an upcoming event or project.

Consider wrapping up with something like:

Thanks for your attention, and I'm looking forward to seeing everyone at the meeting tomorrow. Have a fantastic day!

A positive sign-off can make your email memorable and set the tone for future communications.

Proofread Before Hitting Send

Typos happen to the best of us, but they can be distracting and sometimes even change the meaning of your message. Take a moment to proofread before hitting send. Read it aloud if you have to. Sometimes hearing the words helps catch errors your eyes might miss.

Better yet, use a tool like Spell to help with the proofreading process. It can catch mistakes that you might overlook and suggest improvements to make your email even clearer.

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Consider Timing

Timing can be everything when it comes to email. If you send your email too early, it might get lost in the morning rush. Too late, and it might miss the intended impact.

A good rule of thumb is to send your email just before the recipient typically starts their workday. This way, it's one of the first things they see, and it doesn't get buried under later emails.

Using a tool like a scheduled send feature in your email client can help you time your email perfectly, ensuring it lands at just the right moment.

Final Thoughts

Crafting a good morning email doesn't have to be a chore. With a little thought and attention, you can create messages that not only convey important information but also bring a touch of positivity to someone's day. And if you're looking to make the process even quicker and smoother, Spell can help you draft and perfect your emails in no time. Happy emailing!

Spencer Lanoue

Spencer Lanoue

Spencer has been working in product and growth for the last 10 years. He's currently Head of Growth at Sugardoh. Before that he worked at Bump Boxes, Buffer, UserTesting, and a few other early-stage startups.