Writing

How to Write a Complaint Letter

Spencer LanoueSpencer Lanoue
Writing

Writing a complaint letter might not be anyone's idea of a good time, but it’s sometimes necessary to get things sorted. Whether a product didn’t meet expectations or a service fell short, a well-crafted complaint letter can often lead to a resolution. Let’s break down how to write an effective complaint letter that gets results.

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Setting the Stage: When to Write a Complaint Letter

Before you put pen to paper—or fingers to keyboard, as the case may be—you need to decide if a complaint letter is the right approach. Sometimes a quick phone call or an email can resolve the issue. However, if those attempts have failed, or if the problem is significant enough to warrant a formal approach, a written complaint might be your best bet.

  • Issues with products: Defective items, misleading advertising, or billing errors are common reasons to write.
  • Service problems: Whether it’s poor customer service or a service not delivered as promised, your letter can address these concerns.
  • Contract disputes: If a business hasn’t honored the terms of a contract, a complaint letter can serve as an official record of your grievance.

Writing down your concerns offers a clear, documented way to express your dissatisfaction and request a resolution. Plus, it gives the recipient a chance to correct the situation.

Crafting Your Opening: Start Strong, Be Clear

The opening of your complaint letter should clearly state your reason for writing. You want to grab the reader’s attention right away—after all, if they don’t understand what the letter is about, they’re unlikely to help you.

Here’s an example of a strong opening:

I am writing to express my dissatisfaction with the recent service I received at your store on [Date]. Despite my previous attempts to resolve this issue, I have not received a satisfactory response.

This opening sets the tone and immediately lets the reader know why you’re reaching out. It’s specific, to the point, and makes it clear that prior attempts to resolve the issue have been unsuccessful.

Presenting the Problem: Detail is Key

Once you’ve set the stage, it’s time to dive into the details of the issue. Be specific about what went wrong, including dates, times, names, and any other relevant information. The more details you provide, the easier it will be for the recipient to understand and address your complaint.

  • Provide dates and times: Mention when the issue occurred and when you first tried to resolve it.
  • Include product or service details: Describe the item or service in detail, including model numbers or order numbers if applicable.
  • Mention previous communication: Reference any past attempts to resolve the issue, including names of people you’ve spoken to.

Here’s how you might present a problem in your letter:

On March 15, I purchased a [Product Name] from your store. Upon using it, I discovered that it did not function as advertised. I contacted customer service on March 17 and spoke with [Representative Name], who assured me the issue would be resolved. However, as of today, the problem persists.

Notice how the example includes specific details that make it clear there’s a legitimate issue that needs attention.

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Explaining the Impact: Why It Matters

After you’ve presented the problem, explain how it has affected you. This is your chance to make the reader understand the significance of the issue, which can help motivate them to resolve it quickly.

  • Describe personal inconvenience: Explain how the issue has impacted your daily life or business.
  • Mention financial costs: If the problem has cost you money, mention it.
  • Include emotional impact: If appropriate, describe any stress or frustration the issue has caused.

Here’s an example:

The continued malfunction of the [Product Name] has caused significant inconvenience. I rely on this product daily, and its failure has disrupted my schedule and caused undue stress.

By explaining the impact, you’re making a case for why the issue needs to be resolved promptly.

Stating Your Desired Resolution: Be Reasonable

Now that you’ve laid out the issue and its impact, it’s time to state what you’d like to happen next. Be clear and realistic in your request. Whether you’re asking for a refund, a replacement, or some other form of compensation, make sure your request is reasonable given the circumstances.

  • Request a specific action: Be clear about what you want from the company.
  • Provide a deadline: If appropriate, mention when you’d like the issue resolved.
  • Stay polite: Even if you’re frustrated, keep your tone respectful.

Here’s an example of a resolution request:

I would appreciate a full refund for the [Product Name] or a replacement sent to me by April 5. I believe this is a fair resolution given the circumstances.

Being specific about what you want can make it easier for the recipient to take action.

Closing the Letter: End on a Positive Note

The closing of your letter should be polite and thank the recipient for their attention. You want to leave a positive impression, even if you’re feeling frustrated. A courteous closing can help ensure your letter is taken seriously.

  • Thank the recipient: Express gratitude for their time and attention.
  • Provide contact information: Make it easy for them to reach you if they have questions.
  • Sign off professionally: Use a formal closing like “Sincerely” or “Best regards.”

Here’s how you might close your letter:

Thank you for your attention to this matter. I look forward to your prompt response. Please feel free to contact me at [Your Phone Number] or [Your Email Address].

Sincerely,  
[Your Name]

A polite closing leaves the door open for further communication and resolution.

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Formatting Your Letter: Make It Professional

Presentation matters. A well-formatted letter is easier to read and looks more professional. Here are some tips to ensure your letter is polished and ready to send:

  • Use a formal structure: Include your contact information, the date, and the recipient’s address at the top of the letter.
  • Keep it concise: Aim for one page. Be thorough but not wordy.
  • Use a standard font: Stick with something professional, like Times New Roman or Arial, and use a 12-point font size.
  • Proofread: Check for spelling and grammar errors. A polished letter reflects well on you.

Here’s a simple format to follow:

[Your Name]  
[Your Address]  
[City, State, ZIP Code]  
[Your Email Address]  
[Your Phone Number]  

[Date]

[Recipient Name]  
[Company Name]  
[Company Address]  
[City, State, ZIP Code]

Dear [Recipient Name],

[Body of the letter]

Sincerely,  
[Your Name]

This format ensures your letter looks professional and is easy to read.

Following Up: When and How

After sending your letter, give the recipient some time to respond. If you haven’t heard back within a reasonable period, it may be time to follow up.

  • Wait a week or two: Give them enough time to respond.
  • Send a polite follow-up: If needed, send another letter or email to check on the status of your complaint.
  • Consider other options: If you’re still not getting a response, you might consider reaching out through social media or seeking help from a consumer protection agency.

Here’s an example of a follow-up email:

Subject: Follow-Up on Complaint Letter Regarding [Issue]

Dear [Recipient Name],

I am writing to follow up on the complaint letter I sent on [Date] regarding [Issue]. I have not yet received a response and would appreciate an update on the status of my complaint.

Thank you for your attention to this matter.

Sincerely,  
[Your Name]

A follow-up shows you’re serious and engaged, which can sometimes prompt a quicker response.

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Using AI Tools to Assist: How Spell Can Help

Writing a complaint letter can be tricky, especially if you’re trying to strike the right balance between assertive and polite. This is where AI tools like Spell can be incredibly helpful. With Spell, you can effortlessly draft, edit, and format your letters using AI, ensuring they are polished and professional every time. Whether you’re starting from scratch or refining a draft, Spell can help you get it just right.

Final Thoughts

Crafting an effective complaint letter takes a bit of effort, but it can lead to a satisfactory resolution. By clearly stating the problem and your desired outcome, and maintaining a respectful tone, you increase your chances of getting a positive response. And with tools like Spell, you can streamline the process and ensure your letters are well-written and professional.

Spencer Lanoue

Spencer Lanoue

Spencer has been working in product and growth for the last 10 years. He's currently Head of Growth at Sugardoh. Before that he worked at Bump Boxes, Buffer, UserTesting, and a few other early-stage startups.

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