Creating a survey in Microsoft Word might not be the first thing that comes to mind when you think about the software, but it's a surprisingly effective tool for the job. Word provides a straightforward way to design surveys that you can easily distribute via email or print out for in-person data collection. This guide will walk you through each step, from setting up your document to adding various types of survey questions.
Getting Started: Setting Up Your Document
First things first, open up Microsoft Word. It's a blank canvas waiting for your creative input. To give your survey a professional touch, start by setting up the page layout. Head over to the Layout tab and adjust the page size and margins to suit your needs. If you're planning to print the survey, make sure your settings are compatible with your printer.
Once you've got your layout in place, think about the overall design. Should your survey have a title page? Maybe a header or footer with page numbers? It's these little touches that can make your survey look polished and easy to navigate.
For those who prefer a little extra help, using a template can save time. Word has several built-in templates for surveys, which you can find by going to File > New and searching for "survey." Templates can provide a solid starting point, complete with pre-set styles and sample questions.
Choosing the Right Questions
Now that your document is set up, it's time to focus on the heart of your survey: the questions. A well-crafted survey asks precise questions that are easy to understand and answer. Think about what information you want to collect and tailor your questions accordingly.
There are several types of questions you might consider:
- Multiple-choice questions: Ideal for gathering quantitative data. Respondents can choose from a list of options, making their responses easy to analyze.
- Open-ended questions: These allow for qualitative insights, where respondents can provide detailed answers in their own words.
- Rating scales: Great for collecting opinions or measuring satisfaction. Respondents might rate something on a scale of 1 to 10, for instance.
- Yes/No questions: Simple and effective for clear, straightforward data.
When crafting your questions, be clear and concise. Avoid leading questions that might sway respondents to answer in a particular way. Also, consider the order of your questions. You might want to start with broader questions and narrow down as you go, or group similar questions together for a smoother flow.
Inserting Form Controls
To make your survey interactive, use Word's form controls. These tools allow you to create fillable forms, where respondents can click on boxes or type in answers directly in the document. To access these controls, you'll need to enable the Developer tab. Don't worry, it's simpler than it sounds.
- Go to File > Options.
- Select Customize Ribbon.
- In the right pane, check the box for Developer and click OK.
With the Developer tab visible, you can now add form controls like checkboxes, text boxes, and drop-down lists. For instance, if you want to add a checkbox, place your cursor where you want it to appear, click on the Developer tab, and select Check Box Content Control. Voilà, you have a clickable checkbox!
Text boxes are useful for open-ended questions. Simply click on Rich Text Content Control under the Developer tab, and you'll have an area for respondents to type their answers.

Adding Multiple-Choice Questions
Multiple-choice questions are a staple of many surveys, and Word makes it easy to incorporate them. To add these, you might use a mix of text and form controls to create a clean, readable layout.
Start by typing your question on a new line. Below it, list the possible answers. You can use the checkboxes from the Developer tab to allow respondents to select their answer. If you want to limit responses to one option, consider using a different tool like Word's Radio Buttons, although these require a bit more setup.
Here's a quick example:
Which of the following fruits do you like?
‚òê Apple
‚òê Banana
‚òê Orange
‚òê Grape
To align the checkboxes neatly with the text, consider using a table. Insert a table with two columns—one for the checkboxes and another for the text. This keeps everything lined up and looking professional.
Using Tables for Structured Layouts
Tables are a fantastic way to organize questions, especially if you have sections that require structured responses. They help keep your survey organized and visually appealing.
To insert a table, go to the Insert tab and choose Table. Select the number of rows and columns you need. You can fill these with text, form controls, or a mix, depending on your needs.
For instance, if you're asking respondents to rate several items, you might set up a table like this:
| Item | 1 | 2 | 3 | 4 | 5 |
|----------|---|---|---|---|---|
| Quality | | | | | |
| Value | | | | | |
| Service | | | | | |
This layout allows respondents to easily mark their rating for each item, making data collection straightforward. You can adjust the table's design with Word's table tools, changing borders, shading, and more to match your survey's style.
Styling Your Survey for Readability
A well-styled survey is easier to read and complete. Word offers a range of formatting tools to make your survey look professional. Use headings to divide sections, bold or italicize text to emphasize important points, and adjust font sizes for readability.
Consider using Word's Styles feature to keep your formatting consistent. You can find this on the Home tab. By applying styles like Heading 1 or Heading 2 to your section titles, you ensure they stand out and are easy to navigate.
Color can also play a role in making your survey user-friendly. Use it sparingly to highlight important instructions or separate different sections. Just be mindful of accessibility, ensure there's enough contrast for all respondents to read the text comfortably.
Testing Your Survey
Before sending out your survey, it's crucial to test it. Send a draft to a few colleagues or friends and ask for their feedback. They might spot things you've missed or suggest improvements.
Check that all form controls work properly. Ensure that checkboxes can be ticked, text boxes allow input, and any other interactive elements function as expected. It's a good time to verify the layout as well, ensuring everything looks as you intended on different devices, especially if you're sending the survey electronically.
Once you're confident everything's in place, you're ready to distribute your survey. If you're emailing it, consider saving the document as a PDF to preserve formatting. Word's Save As feature makes this easy. Alternatively, if you're printing, do a test print to check for any layout issues.
Distributing Your Survey
With your survey ready to go, think about how you'll distribute it. If it's electronic, you can attach it to an email or upload it to a cloud service like Google Drive for easy access. If you're printing, consider how many copies you'll need and whether they'll be distributed by mail or in person.
When sending electronically, provide clear instructions on how to fill out the survey and return it. You might include a line in your email like, "Please complete the attached survey and return it by [date]." Clear instructions increase the likelihood of getting timely responses.
For printed surveys, think about including a pre-addressed, stamped envelope for respondents to return their completed forms. This small convenience can increase response rates, as it reduces the effort required from participants.


Analyzing the Results
Once responses start rolling in, it's time to analyze the data. If your survey was electronic, you could enter the responses into a spreadsheet program like Excel for easy analysis. For printed surveys, you'll need to manually input the data.
Look for patterns and trends in the responses. What's the general consensus? Are there any outliers or unexpected results? This information is invaluable for making informed decisions based on your survey findings.
While Word doesn't offer built-in analysis tools, you can easily export data to Excel, which provides powerful functions for statistical analysis. Alternatively, if you're looking for a quicker way to analyze data, Spell can help. It's an AI-driven tool that simplifies document creation and editing, making it easier to manage your survey data efficiently.
Final Thoughts
Designing a survey in Microsoft Word is a practical and flexible way to gather important information. From setting up your document to analyzing the results, Word offers all the tools you need to create a professional survey. And if you're looking to streamline the process even further, we recommend checking out Spell. It offers AI-powered features that help you draft and refine documents much faster, giving you more time to focus on what truly matters. Analyzing your survey data.