Writing

How to Write an About the Author

Spencer LanoueSpencer Lanoue
Writing

So, you’ve written something awesome and now it’s time to tackle the "About the Author" section. This little blurb can seem insignificant at first, but it’s your chance to make a real connection with your readers. After all, who doesn’t enjoy learning a bit about the person behind the words? In this guide, we’ll uncover the secrets to writing an engaging and authentic author bio that reveals just enough about you to spark curiosity and create a personal connection.

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Why Your Author Bio Matters

You might wonder, “Does anyone actually read these things?” The answer is yes. Especially if your writing has piqued someone’s interest. Your author bio is like a handshake, offering readers insight into who you are and why they should trust your voice. It serves several purposes:

  • Builds credibility: Your background, achievements, and experiences can establish you as an authority in your field.
  • Connects with readers: Personal details can make you relatable and memorable, encouraging readers to seek out more of your work.
  • Encourages engagement: An intriguing bio can prompt readers to follow you on social media or visit your website, growing your audience.

With all that in mind, let’s dive into how to craft a bio that checks all these boxes.

Keep It Short and Sweet

Your author bio doesn’t need to be a novel in itself. In fact, brevity is your friend here. Aim for around 100-150 words, which is typically enough to include the essentials without overwhelming your readers. This constraint encourages you to focus on the most important details.

Think of your bio as a highlight reel. You’re not laying out your entire life story. Instead, you’re cherry-picking the moments that are most relevant to your current work. Here’s a quick example:

Jane Doe is a freelance writer from Seattle, WA. With a background in psychology and a passion for storytelling, she enjoys exploring the human condition through her work. Jane’s articles have been featured in XYZ Magazine and ABC Blog. When she’s not writing, she loves hiking and trying new recipes. Connect with her on Twitter @JaneDoeWrites.

See how this example packs a lot of information into a small space? It covers Jane’s location, expertise, writing focus, publication credits, hobbies, and social media presence—all in just a few lines.

Focus on Relevant Achievements

Your bio should showcase accomplishments that directly relate to your writing. If you’re a novelist, mention awards or notable works. If you’re a journalist, highlight where your articles have been published. This is your chance to subtly boast about what makes you special.

  • Awards and Honors: Have you won any writing awards? Mention them, but keep it concise.
  • Publications: Have your articles appeared in well-known magazines or websites? Name-drop those publications.
  • Education: If you have a degree relevant to your writing, it‚Äôs worth a mention. However, avoid listing every degree or certification; focus on what matters.

Here’s how you might incorporate these elements:

John Smith is an award-winning journalist whose work has appeared in The New York Times and National Geographic. He holds a master’s degree in Environmental Science from Harvard University.

Avoid the temptation to include every minor achievement. Stick to the highlights that matter most for your current audience and project.

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Add a Personal Touch

While professional achievements are important, adding a personal touch can make your bio more relatable. Sharing a hobby, a quirky fact, or a snippet of your personality can humanize your bio and help readers feel connected to you.

Here are some ideas to consider:

  • Hobbies: Do you have an interesting hobby? Mention it! It gives readers a glimpse into your life outside of writing.
  • Quirks: A fun fact or quirky detail can make your bio memorable. Maybe you collect vintage typewriters or have a penchant for salsa dancing.
  • Pets: Are you a pet parent? Mentioning your furry (or scaly) friend can add warmth to your bio.

Here’s an example that balances professional and personal details:

Emily Brown is a historian and author of three bestselling biographies. When she’s not writing, Emily enjoys knitting sweaters for her two cats, Oliver and Luna. Follow her bookish adventures on Instagram @EmilyBrownAuthor.

This example not only highlights Emily’s professional accomplishments but also gives readers a sense of who she is as a person.

Tailor It to Your Audience

Just as you would tailor a resume for different job applications, you should adjust your author bio depending on where it will appear. A bio for a literary journal might differ from one for a blog post or a speaking engagement.

  • Literary Journals: Focus on writing credentials, publications, and literary achievements.
  • Blog Posts: Highlight your expertise in the blog‚Äôs topic area and include a personal tidbit or two.
  • Speaking Engagements: Emphasize your experience and authority on the speaking topic.

Let’s look at how you might tweak your bio for different contexts:

**For a Literary Journal:**
Sarah Johnson is a poet whose work has been featured in The Paris Review and Poetry Magazine. She holds an MFA in Creative Writing and is a recipient of the Pushcart Prize.

**For a Blog Post on Gardening:**
Sarah Johnson is a passionate gardener and writer based in Portland, OR. She shares her gardening tips and tricks on her popular blog, Green Thumb Chronicles.

By tailoring your bio to the context, you ensure it resonates with the intended audience and highlights the most relevant aspects of your background.

Include a Call to Action

Don’t miss the opportunity to guide your readers on what to do next. Whether it’s visiting your website, following you on social media, or signing up for your newsletter. A call to action can help maintain engagement beyond the initial read.

Here’s how you can incorporate a call to action:

To stay updated on Jane’s latest work and musings, follow her on Twitter @JaneDoeWrites or visit her website at JaneDoeWrites.com.

A simple call to action can foster a deeper relationship with your audience, encouraging them to explore more of what you have to offer.

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Use First Person or Third Person?

Deciding whether to write your bio in the first person or third person can impact how it’s perceived. Each style has its place, so consider the context and your personal preference.

  • First Person: Creates a more intimate, conversational tone. Suitable for personal blogs or informal settings.
  • Third Person: Provides a more professional and objective tone. Ideal for publications, books, or formal settings.

Here’s an example of each style:

**First Person:**
I’m Michael Green, a freelance writer and avid traveler. I love sharing stories from my adventures around the world on my blog, Travel Tales by Mike.

**Third Person:**
Michael Green is a freelance writer and avid traveler. He shares stories from his adventures around the world on his blog, Travel Tales by Mike.

Choose the style that aligns best with your voice and the intended audience, and be consistent in its use.

How to Handle Multiple Bios

If you write for different platforms or genres, you might need multiple versions of your bio. Each version should be tailored to its specific context, highlighting the aspects of your background that are most relevant to that audience.

Here’s how you might manage multiple bios:

  • Short Bio (50 words): Perfect for social media profiles or event programs.
  • Medium Bio (100-150 words): Ideal for websites, blog posts, or article bylines.
  • Long Bio (200+ words): Suitable for speaking engagements, book jackets, or detailed press kits.

By preparing different versions, you ensure your bio remains relevant and impactful, no matter where it appears.

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Proofread and Revise

As with any piece of writing, proofreading is essential. A typo in your author bio can undermine your credibility, so be sure to check for errors. Read your bio aloud to catch awkward phrasing, and consider asking a trusted friend or colleague for feedback.

Here’s a quick proofreading checklist:

  • Check for spelling and grammatical errors.
  • Ensure consistency in style and tone.
  • Verify any links or social media handles are correct.

Remember, your bio is a reflection of your professionalism. Taking the time to get it right is always worth the effort.

Final Thoughts

Your author bio is a valuable tool in your writing toolkit, connecting you with readers and building your personal brand. Craft it with care, and it can open doors to new opportunities and relationships. And if you’re ever in need of a helping hand, Spell is here to streamline your writing process, making it a breeze to create polished, professional documents in no time.

Spencer Lanoue

Spencer Lanoue

Spencer has been working in product and growth for the last 10 years. He's currently Head of Growth at Sugardoh. Before that he worked at Bump Boxes, Buffer, UserTesting, and a few other early-stage startups.