Creating a brochure with Google Docs is a breeze once you know the ropes. Whether you're designing for a school project, a local event, or your small business, Google Docs offers a surprisingly robust set of tools to get the job done. We'll explore how to format a brochure in Google Docs, from setting up your document to adding those finishing touches that make your brochure pop.
Setting Up the Brochure Document
Before you start adding content or designing your brochure, it's crucial to set up the document correctly. You're essentially transforming a blank Google Doc into a tri-fold brochure. Here's how to get started:
- Open a new Google Doc by heading to Google Docs and selecting 'Blank' to create a new document.
- Navigate to File > Page setup. Change the orientation to Landscape for a horizontal layout, which is typical for brochures. You can also adjust the page size if you're working with non-standard paper dimensions.
- Set the margins to about 0.5 inches to maximize your available space. This can be adjusted later if needed.
Now that your document is set up with a landscape orientation and modified margins, you're on your way to designing your brochure. The next step involves dividing your document into sections.
Creating Brochure Columns
A tri-fold brochure usually has three panels. Here's how to create columns in Google Docs to mimic this layout:
- Go to the Format menu at the top of the screen.
- Select Columns and choose the option with three columns. This will automatically divide your document into three equal parts.
- To ensure your columns have space between them, click on More options... in the columns menu. Set the spacing to about 0.5 inches for a balanced look.
These columns will act as the panels of your brochure. At this point, you might not see any visible lines separating the columns. They're more like invisible guides that help you arrange your content properly.

Adding Text and Images
With your columns set, it's time to add content. Start by deciding what each panel of your brochure will contain:
- Front Panel: This is usually the cover of your brochure. It should include a catchy title, your logo if applicable, and a compelling image or graphic.
- Inside Panels: These panels hold the main content. Break down your information into digestible sections, using headers and bullet points for clarity.
- Back Panel: Often used for contact information, a call to action, or additional images.
To insert images, click on Insert > Image. You can upload from your computer, search the web, or even add from Google Drive. Ensure that your images are high-quality and relevant to the content. For text, use different font sizes and styles to distinguish between headers and body text. Remember, readability is key.
Design and Style Elements
Design is what makes your brochure stand out, so it's worth investing some time here. You can use Google Docs' styling features to enhance the look of your brochure:
- Fonts: Choose fonts that reflect the tone of your brochure. Professional, playful, modern, etc.
- Color: Utilize text color and background colors to create contrast. Google Docs allows you to customize text color under the Text color tool, and you can add background color to sections using the Highlight tool.
- Tables and Borders: If you need to organize information neatly, consider using tables. You can make the borders invisible if you prefer a cleaner look.
Play around with these features to find a balance between aesthetics and functionality. This is also the stage where you might want to use Spell if you're drafting text. Spell can help generate high-quality content quickly, saving you time and effort.
Incorporate Interactive Elements
While brochures are traditionally printed, they can also be shared digitally. Adding hyperlinks or QR codes can make your brochure interactive:
- Hyperlinks: Add links to your website or social media by highlighting text and selecting Insert link.
- QR Codes: Generate a QR code that links to a webpage, video, or contact form. Insert it as an image file in your document.
Interactive elements can enhance engagement and provide readers with more resources. This is particularly useful for digital distributions, like emailing brochures or sharing them on social media.
Proofing Your Brochure
Before you finalize your brochure, it's crucial to proofread your document. Errors in spelling or grammar can undermine the professional look you're going for:
- Utilize Google Docs' built-in spellcheck to catch any obvious errors.
- Read through each section carefully. Or better yet, have someone else review it.
- Check all links and QR codes to ensure they lead to the correct pages.
If you're in a time crunch, Spell can be a lifesaver. Spell's AI capabilities can quickly proof and polish your content, ensuring it's both engaging and error-free.
Printing and Sharing Your Brochure
Once your brochure is polished and ready, you can either print it or share it digitally:
- Printing: Go to File > Print. Make sure your printer settings match your document layout (landscape, margins, etc.). Print a test copy to check for alignment and color accuracy.
- Digital Sharing: You can download your brochure as a PDF by selecting File > Download > PDF Document. This format is perfect for sharing via email or social media.
Remember, a digital brochure can reach a wider audience. Consider both printing and digital options to maximize your reach.


Feedback and Iteration
Your first draft might not be perfect, and that's okay. Gathering feedback from colleagues or friends can provide valuable insights:
- Ask for feedback on the design and layout. Is it visually appealing?
- Check the clarity of the information. Is the message clear and concise?
- Verify the functionality of all interactive elements.
Use this feedback to refine your brochure. Sometimes, fresh eyes can catch things you might have missed, leading to a better final product.
Final Thoughts
Creating a brochure in Google Docs is a task that blends creativity with functionality. By taking the time to set up your document, organize content, and design effectively, you can produce a professional-looking brochure with ease. If you're pressed for time, using Spell can help you generate and refine content quickly, making the entire process more efficient. Happy designing!